Shortly after posting my May 1 entry about verbalizing what I need in relationships, I was heading into NYC for the day. Having heard the weather prediction, I packed the cute little fold-up umbrella my daughter-in-law’s family gave me for Christmas. It was the first time I was carrying it and noticed a large tag tucked into one of the ribs. It was the company’s warranty.
Since I had a small pocket of time while waiting for the train, I read it.
Shedrain has been creating fine umbrellas since 1947. Our quality materials and expert craftsmanship stand the test of time. All it takes is a little care and common sense.
Always treat a Shedrain umbrella with respect and it will provide excellent protection for years to come.
I’m thinking about handing out warranties to everyone I meet from now on. Treat me with a little care, common sense and respect and I’ll provide excellence for years to come.
Imagine finding reinforcement for my message from the Shedrain Umbrella company!
5 comments
Comments feed for this article
May 5, 2009 at 10:02 pm
maria
What a great find. Love this!
May 5, 2009 at 10:23 pm
Jill Flynne
I love this! I am sitting here dealing with family emergencies of sorts–and it is the wisdom of the ages–on an umbrella no less!
May 6, 2009 at 11:21 am
Jeanne Byington
What a great idea, Jane, for any business and kudos to Shedrain for their warranty and to you for this excellent post. I should cover the service of warranties in a post myself.
As for the “treat me with a little care,” part—it rang a big bell. Was going through a horrendous patch years ago and a friend suggested that she wished we had a tradition, here, as some European countries do, of people wearing a black armband or button in a jacket to indicate that they are in mourning, so that others might be especially gentle and respectful when dealing with them. Since then, people have begun to wear colored ribbons and bracelets representing a range of causes, which is a twist on the armband button concept.
May 6, 2009 at 5:01 pm
Cara Brook
Great idea, Jane! You can give waranties out to family, friends, colleagues, clients, etc. I like it!
May 8, 2009 at 11:05 am
janepollak
@Cara
Like as part of a marketing promotion! Love it!