1st Swap Shop

You can tell when someone is thriving. There’s an aura about them, a strong sense of direction and engagement. That’s how I would describe my client, friend and colleague Betsy Krobot who has been on a misison for the last several months to create a green vision in her business.

Betsy’s company, BetsyK Home Choreography, has her working in people’s homes and helping them not only de-clutter and organize, but also reach their visions which have been blocked by all the stuff in their way. On a daily basis she loads up her van with cartons and furnishings that are taking up space. Also, on a daily basis, she sees where those items can be used and appreciated. Betsy’s mission is to be the conduit between that supply and demand.

This past weekend she took a giant leap of faith forward and held her first ever Swap Shop Event. There were multiple successes for Betsy:

  • She appeared on Channel 12 News Saturday night as a feature story.
  • She formed an alliance with a colleague that added excitement, ideas and clarity to her vision.
  • She enlisted several potential employees to see how they would work out in a low-risk environment.

I was particularly excited about Betsy’s project based on the success of other entrepreneurs who’ve done quite well for themselves. My sister Barbara worked for Dick Hoehn at the Free People’s store in Philadelphia in the 70′s where a ‘free bin’ existed with a similar intention of giving back to those who need an item. That shop morphed into Urban Outfitters. I also reminded Betsy of a few other small businesses that began in the owners’ garages–like Microsoft and HP.

Betsy has the vision and the drive. I know that her commitment level and persistence will pave the way to her success.

Any item’s value is only equal to your need or love for it. Betsy Krobot

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